Facebook Live was conceived to settle viewers in the middle of a scene.
But what happens when that scene is bullshitted? A Facebook page called Newsfeed made a heavily operated forecast GIF, gyrated it into a video, contributed a standard resounding whirlwind bang curve, and streamed it live for 4 hours.
Guess what? It disappeared perfectly nuts.
At one point, more than 90,000 people were watching it at the same go. The video get more than 14 million views, 360,000 shares, 256,000 commentaries, and 900,000 reactions.
Naturally, people pointed out in the comments and on Twitter that the video was bogus, but that didn’t stop users from watching and sharing it 😛 TAGEND
The original GIF was posted on the @planetpics Twitter accounton July 17 with the description “Majestic South Dakota tornadic supercell caught on camera by Marko Korosec.”
Hey everyone& accept my new followers! Remember this rotating storm? 🙂 It’s been a great exposure of my work lately since this same video has gone completely viral on social media yesterday. This is my life, what I live for – to chase “the worlds largest” epic hurricanes on Earth and certainly, you can participate me on hurricane chasing safaruss next spring. Investigate my website www.markokorosec.net or association on my profile for details! This gif animation of Wall, SD supercell( 19 June, 2015) was produced by my friend @jonathanwennstroem. #earth #travel #supercell #storm #markokorosec #viral #weather #usa #america #chaser
“Newsfeed” was not alone in announcing the bullshit livestreaming. On July 15, UNILAD Tech announced a same animation of the squall which amassed “only” 700,000 views 😛 TAGEND
So the question now is: Amid all the uproar about bogus news, what is Facebook doing to crack down on these kind of hoaxes?
The company is currently tacking the questions with algorithm nips and AI to downrate or even block such uprights, but clearly there’s still work to be done, according to Matt Navarra, conductor of social media for TheNextWeb .
“Yet again, Facebook evidences just how prone it is to spammy forge Live videos, ” he told Mashable .
“Its no astonishing the growing hack tactic made having regard to the captivating footage exploited and how Facebook continues to boost the reach of live video in News Feed.”
“The problem is there’s still fund to be made by pumping out this nonsense to scrape up tons of brand-new Page Likes. These spammy Sheets can then get sold on for hundred or thousands of dollars.”
“One thing this upright does underline is( original) material may NOT be king on Facebook for now, ” Navarra concluded.